Class is back in session! Once again, school buses are lining the streets, and store shelves are packed with notebooks and pencils, but this season is much more than just back-to-school time.
It's also conference season, when dozens of tradeshows and industry events pop up around the world, attracting vendors and media from all over. Although conference life may just be part of the gig for some, for many, it's a chance to get out of the office, network, and gain fresh insight. The question is, though: how can you best prepare and make the most of it?