Every association is unique – different missions, governance and policies. Most associations have boards of elected officials (volunteers) working closely with full-time association staff. WMA understands that communications and those who have authority to speak to the media can change regularly. We know that media training and messaging are critical for our association clients, as there are always member/stakeholder, industry and government relations agendas to consider.

For more than two decades, William Mills Agency has provided media relations for an array of professional associations. WMA currently represents the Bank Administration Institute (BAI), Community Bankers Association of Georgia (CBA), Independent Community Bankers America (ICBA) and the National Fintech Organization (NFO). Members of our executive team serve on the boards of several associations. We help further their missions, increase membership and support their current members.