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Blog

We want to share with you the trends we see in the financial services industry, including important events and media input. As an agency, our goal is to help you. That is why we also post our financial PR and Marketing best practices and opinion articles as a resource for your company.

Angelo Jones

Recent Posts

Five Considerations for Improving Fintech Sales through Strategic Communication

Fintech companies face a formidable challenge: communication gaps that threaten to undermine their sales performance. These disconnects, often manifesting between departments, teams, and even with customers, can lead to misaligned strategies, missed opportunities, and a weakened competitive edge. Addressing these communication barriers is crucial for fintech firms striving to maintain their market position, enhance customer relations, and drive growth in an industry where precision and clarity are paramount.

Inside Marketing: Navigating The Changing Credit Union Landscape In 2022

Key marketing strategies focus on member data, increasing online brand presence and leveraging social media.

The proliferation of financial service channels has fundamentally changed the way credit unions approach marketing to members and prospects. No longer can marketing strategies be based simply on engaging and friendly in-branch promotions.

PR Strategies

for Larger Enterprises vs. One Product Companies

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