As we begin a new year, the financial technology industry continues to evolve at a rapid pace, driven by technological advancements, shifting consumer expectations and a dynamic regulatory environment. Building on the trends of previous years, we anticipate a year of bold innovation and new opportunities for growth. Our team has compiled our predictions and projected trends for the future of fintech, PR and marketing in 2025.
Our CEO, William Mills, attended this year’s FinovateFall in New York City, where he interviewed top fintech and financial services innovators to explore the latest technological advancements in the industry.
Watch the full interview series below.
While technologies come and go, AI is making seismic waves, permeating every corner of the business world. No longer a futuristic concept but a present-day reality, AI is seamlessly integrating into various sectors with remarkable efficacy. As we continue to witness AI reshaping industries and the future itself, it’s important we do a deep dive into its profound implications for society and work.
In a constantly evolving world and financial landscape, understanding today’s trends will guide future decision making and allow banks and credit unions to prepare their financial institution for the future.
In the dynamic landscape of finance, where innovation is the currency of the future, it's crucial for industry leaders to not only keep pace but also anticipate the trends that will shape tomorrow's banking experience.
Imagine your fintech wants to announce a new product, partnership, or award. You might think a press release is your best option, but this isn’t always the case. It’s important to ask yourself these two questions before you write it:
According to Insider Intelligence, Gen Z now makes up 27% of the United States population. While this generation can be broadly defined, it often encompasses those born between the years of 1997 and 2012. This would make the oldest members of the population around 26-years-old. A common misconception is that Gen Z are teenagers and children, and while some are, a large majority of the population are well within adulthood.
The fintech and financial services industries continue to show resilience, and we eagerly anticipate another year marked by innovation and productivity. As we work on our annual Bankers as Buyers report, which highlights predictions and trends for the financial services industry, we were inspired to make a few of our own. WMA team members weigh in on their 2024 fintech, marketing and PR predictions.
Are your 2024 PR strategies as polished as a Red Ryder BB Gun? With Christmas and the year-end on the horizon, it's a time for reflection on the past and anticipation for the future. Companies are diligently shaping plans for 2024 across various domains such as product development, investments, technology, and notably, marketing and PR initiatives.
Jack Henry Connect was bigger than ever this year. About 2,750 bankers (representing 880 banks and credit unions) joined 250 fintechs in Indianapolis to collaborate and exchange ideas.