Blog

We want to share with you the trends we see in the financial services industry, including important events and media input. As an agency, our goal is to help you. That is why we also post our financial PR and Marketing best practices and opinion articles as a resource for your company.

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Recent Headlines Support our Bankers As Buyers Outlook on Apple Pay’s Growing Popularity and Security Measures

By | Banking, Blog, Payments | No Comments

Each year William Mills Agency invests considerable time and resources to research and better understand the trends occurring within the financial industry.  From what we discovered, it seems that more investment is flowing into financial and payment technology solutions than in years past, especially when it comes to technology around…

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Are Trade Shows Still Important in Financial Markets?

By | Blog, Industry Events | No Comments
In today’s environment of increased Internet usage, content marketing, social media, and marketing automation, how we engage with prospects and potential customers is changing.  However, traditional marketing methods of developing sales materials, advertising, maintaining a strong website, and attending industry events remain important tactics to compete in today’s FinTech marketplace....
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Road Sign The End Of Crisis, Economic Recovery

Three lessons FinTech companies can learn from Indiana’s Religious Freedom Restoration Act crisis

By | Blog, Crisis Communications, Public Relations | No Comments

Earlier this year, the state of Indiana took a huge reputational hit after Gov. Mike Pence signed the Religious Freedom Restoration Act into law, which allows both individuals and corporations to cite religious beliefs as a defense when sued. This law was immediately criticized as potentially giving business owners the right…

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PR Strategies
for Larger Enterprises vs. One Product Companies
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