The fintech and financial services sectors have proven to be profoundly resilient and we look forward to another productive and innovative year. As we work on our annual Bankers as Buyers report, which highlights predictions and trends for the financial services industry, we were inspired to make a few of our own. WMA team members weigh in on their 2023 fintech, marketing and PR predictions.
After a two-year hiatus of some shows and the introduction of virtual or hybrid models of others, we’re excited about the direction that events are headed in 2023.
We’ve seen numerous references to the percentage of people living paycheck-to-paycheck. However, the most stunning recent research indicates that 23.7 percent of those making more than $250,000 in salary a year also consider themselves living paycheck-to-paycheck (Source: PYMNTS.com and LendingClub). There is a 50/50 chance that this group of people will know how to get or keep themselves out of financial debt.
Our CEO, William Mills, attended this year's FinovateFall in New York City and sat down with clients and leading fintech innovators to examine the latest technological advancements in the industry.
Watch the full interviews below.
HubSpot’s INBOUND 2022 was back in person for the first time since the outbreak of the pandemic, and our marketing team was excited to travel to Boston for the conference. Joining approximately 10,000 other eager marketers in person (with an estimated 60,000 attending virtually) we experienced an electric atmosphere filled with continuous sessions, numerous HubSpot vendors and unlimited networking opportunities.
During the NHL Playoffs, sports fans may hear a lot about the Stanley Cup – the trophy given to the winner in the best of seven series. Beyond a three-foot tall tower of metal, the widely recognized hockey trophy symbolizes the leadership, the competitive desire of the team and the long road it took to win such a distinguished prize.
Our CEO, William Mills, attended this year's FinovateSpring in San Francisco and sat down with leading fintech and financial services innovators to examine the latest technological advancements in the industry.
Watch the full interview series below.
There is no better time than the present for credit unions to establish their presence in the virtual world and position themselves above the competition. As society continues to embrace all things digital, the metaverse has emerged as a promising digital avenue, providing a network that merges physical and virtual worlds and is intertwined with social connection.
At this year’s FinovateSpring in San Francisco, our CEO William Mills interviewed some of fintech’s top professionals to examine the latest technology and advancements in the industry. William sits down with Kathy Strasser, COO and CIO of IncredibleBank, to discuss her power panel on the importance of diversity in financial services, the bank’s shifting strategy and more.
The uncertainty over the past two years has changed how the financial services industry approaches events. For many, it contributed to the realization of the vital role that industry conferences and trade shows play in the marketing and sales cycle, highlighting the need for in-person events to support lead generation efforts outside of inbound marketing strategies.