Company Newsroom Checklist

 

A question that we commonly hear is, “What do I put in our newsroom?” Historically, most companies assumed only journalists and members of the media visited newsrooms. In reality, everyone from potential new hires and investors to customers to partners – and, of course, media – will likely find their way to this part of the website seeking information about the brand. When branded and organized properly, it can make for an effective public relations tool.Here’s what should be included: