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We want to share with you the trends we see in the financial services industry, including important events and media input. As an agency, our goal is to help you. That is why we also post our financial PR and Marketing best practices and opinion articles as a resource for your company.

Is it too late for SeaWorld’s sinking reputation?

Four lessons learned for effective crisis communication that can apply to FinTech companies

 By Mary Cox  

A few weeks ago, the Huffington Post’s co-founder, Kenneth Lerer, posted an article titled “The End of SeaWorld,” outlining the reasons why the company is “finished,” as he put it. SeaWorld’s stock took a

What Do Your Associates & Strategic Partners Say About Your Company?

In today’s social world, your brand may be pulled into highly sensitive debates

By Heather Sugg    

In the world of finance, perception is reality. Managing a public reputation can provide challenges, particularly when a corporation is comprised of many employees and has close relationships with partnering companies. These

Andrew McCaskill's Interview on Atlanta Business Radio

Senior Vice President, Andrew McCaskill sits down with Atlanta Business Radio to discuss Crisis Communications.

WMA live-blogging from Federal Reserve Bank of Chicago’s 48th Annual Conference on Bank Structure and Competition, May 11, 2012

Fixing risk management at banks more complicated than fixing regulation

Correcting the risk management practices at banks is far more complex than correcting the financial regulatory structure, Larry Cordell, vice president of the Risk Assessment, Data Analysis and Research (RADAR) unit at the Federal Reserve of Philadelphia said at the

PR Strategies

for Larger Enterprises vs. One Product Companies

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