Blog

We want to share with you the trends we see in the financial services industry, including important events and media input. As an agency, our goal is to help you. That is why we also post our financial PR and Marketing best practices and opinion articles as a resource for your company.

Marketing Team

Recent Posts

Mastering the Art of Lead Generation for Fintechs: Strategies for Unleashing Potential and Driving Growth

In the ever-evolving landscape of financial technology (Fintech), where innovation and competition are the norm, the ability to generate high-quality leads is crucial. For Fintech companies looking to serve financial institutions, effective lead generation is not just a strategy, it's the lifeline for sustainable growth. In this two-part series, we'll explore the intricacies of lead generation tailored to the unique challenges and opportunities within the Fintech sector.

Everything You Need to Know About Google and Yahoo’s Email Requirements in 2024

Remaining at the forefront of policy changes and requirements, specifically for emails, is a top priority for our marketing team. As a HubSpot partner for 10 years, our agency must stay up to date on these changes for ourselves, our clients and our partners. HubSpot released this articlediscussing Google and Yahoo’s latest requirements for email marketing beginning in February 2024. 

Navigating the Future of Fintech: Your 2024 Trade Show Directory

As the fintech industry continues to evolve, staying informed and connected is crucial. Released in anticipation of the upcoming year, our 2024 Financial Technology Trade Show Directory is a trusted source offering insights and information you need to navigate – and make the most of – the industry’s conferences next year.

PR Strategies

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