ATLANTA, Feb. 23, 2022 – William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, announces the release of its 19th annual Bankers as Buyers Report. The report showcases technologies and capabilities that are trending for financial institutions and fintechs through a variety of interviews, contributed articles and published reports.
“Our theme this year is ‘Building a Resilient Tomorrow’ which enables us to outline ways the financial industry is constantly evolving to meet customers’ needs and create more effective businesses,” said Scott Mills, president of William Mills Agency and editor of this report.
Some of the major topical areas explored includes:
- Customer Acquisition
- Bankers’ role in Cryptocurrencies
- Integrations and Public Cloud
- Robotic Process Automation (RPA)
- Customer Service via digital, call center and branch
Bankers As Buyers consists of timely information and articles from nearly 40 analysts, consultants, bankers, associations, solution providers and fintechs covering an array of topics.
About William Mills Agency
William Mills Agency is the nation’s largest public relations and marketing firm serving the financial technology industry with an emphasis on fintech providers. The agency has established its reputation through the successful execution of media relations, marketing services and crisis communications programs. The company serves clients ranging in size from small start-ups to large, publicly-traded companies. For more information, please visit www.williammills.com.