News

​​ATLANTA, April 22, 2025 — William Mills Agency, the nation’s leading fintech public relations and marketing firm, has been retained by Delfi Labs, an AI-native balance sheet decision engine platform for financial institutions of all sizes. Delfi has engaged the agency to enhance its public relations strategy and expand its market presence as an innovator in AI-powered automation, risk management and operational efficiency. 
 
Delfi leverages data analytics and true artificial intelligence to help financial institutions drive more intelligent decision-making​ for institutional financial strategies​. With a robust suite of solutions, including OVERWATCH, WHAT-IF, and AI CO-PILOT, Delfi empowers banks and credit unions to defend their margins and enhance performance and valuation through intelligent insights. OVERWATCH evaluates balance sheet risk performance using advanced forward-looking dynamic models and thousands of Monte Carlo simulations, delivering a real-time view of a bank’s current risk exposure. WHAT-IF enables bank management to move from diagnosis to action by instantly assessing the financial and risk impact of strategic decisions. Finally, Delfi’s AI CO-PILOT enhances decision-making by generating concrete, immediately actionable solutions for consideration.​​​ 

In the financial industry, research is key to understanding market trends and challenges. But what’s behind the numbers? Are we seeing the full picture?

ATLANTA, March 12, 2025 — William Mills Agency, the nation’s leading fintech public relations and marketing firm, has announced Terry Ammons will join the agency as a strategist. In his new role, Ammons will provide business and financial guidance, enhancing the agency’s strategies for its clients.

-The free, downloadable report includes financial-specific shows and conferences-

ATLANTA, May 20, 2023 - William Mills Agency,  North America’s largest independent public relations and marketing firm specializing in financial technology, announced that it has been selected by Pulsate to lead its industry public relations program. 

-Free report includes insights from forty-two analysts, consultants, bankers, associations, solution providers, fintechs and industry sources- 

ATLANTA, April 4, 2024 – William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, announces the release of its 21st annual Bankers as Buyers™ Report. This year’s report is comprised of 86 pages of a variety of research and commentary from several industry leading sources. The theme of this year’s Bankers as Buyers™ Report is “The Exploding Fintech Scenario, Invisible Technology and Actual Intelligence.” 

-Bank consultancy has served more than 70 financial institutions since its inception-

ATLANTA, December 21, 2023 - William Mills Agency, the nation’s largest independent public relations and marketing firm specializing in financial technology, has been selected by Endurance Advisory Partners as its public relations agency of record.

ATLANTA, December 18, 2023 - William Mills Agency, the nation’s largest independent public relations and marketing firm specializing in financial technology has been named the public relations agency of record for lending-as-a-service provider Epic River. Founded in 2005, Epic River delivers software and service solutions that streamline the lending process for banks and credit unions, small businesses, healthcare providers and patients.

ATLANTA, November 15, 2023 – William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, announces the release of its 2024 Financial Trade Show Guide. The annual report lists industry-focused trade shows and conferences in the payments, fintech, banking, mortgage, lending and credit union categories.

Please download the free report here.

ATLANTA, November 6, 2023 - William Mills Agency, the nation’s largest independent public relations and marketing firm specializing in financial technology, has been selected by cloud-native digital banking services provider Constellation Digital Partners for public relations services. The North Carolina-based company offers an open development, cloud-based digital financial services platform for credit unions and community financial institutions.