Finovate Spring 2014 Live Blog- Day 2

William Mills Agency and Beyond the Arc will be live blogging at Finovate Spring. Check back for new updates throughout the day. If you missed our commentary yesterday, you can catch up on Day 1 of Finovate.

William MillsWilliam Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Spring 2014. William has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. William has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations. You can contact him via email at or by twitter @williamemills.

Marketing your FinTech Innovation to Banks and Credit Unions? Find out how to effectively market to them with our new white paper on Marketing to Banks.

Steven J. Ramirez

Steven J. Ramirez is CEO of Beyond the Arc, Inc., The company helps clients to strengthen customer experience, and to deploy data science and Big Data analytics to make marketing and operations more effective. Their social media data mining helps clients improve customer experience across products, channels and touchpoints. For more information about Beyond the Arc visit, call 1-877-676-3743, or email Insights on social media, financial services and more are shared on their blog, or follow them on Twitter at @beyondthearc or on Google+.

08:48 am

Click here for a podcast interview with William Mills and Seven Ramierez of Beyond the Arc on Finovate Spring 2014 .

06:26 pm

The WMA/Beyond The Arc Live Blogging of Finovate Spring 2014 has an audio roundup of final thoughts that will be online within 24 hours. Please check back later and  thank you for all your support!



William Mills Agency


06:20 pm

Well folks, the winners of BEST IN SHOW have been announced and I have the list straight from Jim Bruene. Congrats to the winners and all the presenters. William Mills III, William Mills Agency.

03:49 pm

And it is a wrap!   Thanks for reading our live coverage from Finovate. We’ll be synthesizing this commentary in the days to come. We welcome your comments on our blog, or via social media. You can follow Beyond the Arc on Twitter at  @beyondthearc  or on  Google+ . My thanks to my co-blogger, William Mills of the William Mills Agency! – Steven

1,300 folks here. It’s a great facility in San Jose. I found out that this is either my 8th or 9th Finovate. It’s my favorite Fintech event. Stay tuned for more intel from Finovate Spring 2014 as we will be signing off at the best of show, probably 9 pm EST.  – William

03:46 pm

Well folks, it’s the end of the demos and now the networking and voting begins. I’m really interested in finding out the BEST IN SHOW and my friend Steven and I will be back for more commentary.

03:45 pm

LOYAL3 – Barry Schneider, CEO. LOYAL3’s slogan “Investing for All” “Crowdsourcing for IPO’s”. We are a broker/dealer as well as a technology company. Showed AMC demo video. From their web site:

IPOs For All

Sign-up to be notified when initial public offerings are available on LOYAL3

I really like the concept but I’m going to have to study this more. I don’t think I’ve ever seen something quite like it. It’s unique.  – William

@williamemills   @Finovate   @wmagency

They seek to make it easier for consumers to purchase stocks, including IPOs. Loyal 3 helped sell stock for the AMC IPO. They provide an “open prospectus”, curated to provide individual investors with key information. Same price and timing of IPO that institutional investors receive. They are a registered broker-dealer. Interesting offering, but light on actual demo and heavy on packaged video– not very consistent with the core concept of Finovate. Crowdsourcing, but with some level of investor protection. “Allows people to invest in the companies they love.” I’m a huge advocate in brand, and its value, but how important should it be in your investment decision? What can they do to educate investors on financials?  – Steven

03:37 pm


Pixeliris – Emmanuel Ruiz, CEO and Head of Innovation; Brian Roeten, Senior Project Manager. “Only 15% of mobile phones in the world are RFC-ready.” Man, I thought it would be higher. I think they are getting ready to show a contactless payment via mobile w/o a built in RFC chip.

Showing an older phone with an iPad Safari app, the phone then rings and the SOUND authenticates the phone and the application. It’s pretty cool. It looks like it helps to make a “dumb” phone into a smart device using sonic waves.  – William

@williamemills   @Finovate   @wmagency

Emmanuel Ruiz, CEO and Head of Innovation; Brian Roeten, Senior Project Manager This is an alternative to NFC, using standard equipment in all mobile phones (even feature phones). Encrypted sounds that are read by a website, this is totally new to me! Multi-layer security protects against phishing. Feature phones can become enabled to work with mobile wallets.  – Steven

03:36 pm

03:29 pm

StrategyCorps – Mike Branton, Managing Partner; Dave DeFazio, Partner. I saw these folks present at Finovate Fall in New York last fall. “Help customers save money while they are spending it, especially with local merchants.” I REALLY like that part. Their white label mobile banking product is called “BaZing” which is kind of a location-based Groupon integrated with the bank’s core system. They are showing location-based offers/coupons w/o the user having to do anything. BaZing also has an integrated loyalty program. This will be VERY popular with community banks and perhaps community credit unions.  – William

@williamemills   @Finovate   @wmagency

Mike Branton, Managing Partner; Dave DeFazio, Partner Help companies save money with local merchants via mobile. Offers and deals from local and national merchants. Show coupon to the merchant for a discount, and customer can report any customer experience issues. Location awareness generates alerts on your phone. Every time you use a coupon, you enter a contest with a chance to win.  – Steven

03:22 pm

Kreditech – Sebastian Diemer, CEO and Founder; Alexander Graubner-Muller, CTO and Founder. Based in Germany. “Big Data Consumer Lending” 75% of all the people in the world do not have a traditional credit score. We have launched in six markets so far (select countries in Europe and Latin America I think.)

I think these folks solve a BIG need. I think that there are hundreds of millions of people in the world don’t have what we would call a traditional US credit bureau report. I believe their platform uses other sources of data (Facebook, Amazon, LinkedIn, etc.) for a credit decision. This looks cutting edge to me.  – William

@williamemills   @Finovate   @wmagency

03:15 pm

Folks, I’m testing a livecasting service here in San Jose. You should not have to sign in to view the live video from Finovate.  – William

Please let me know if it works for you. Thanks!

03:15 pm

Nearex – Mayank Sharma, CEO; Arun Tanksali, CTO. This is a new payment/mobile platform. They are just starting the demo now. I THINK it’s a contactless payment platform but I’m not quite getting how to use it. It’s meant for micro merchants

@williamemills   @Finovate   @wmagency

Payment solution for micro-merchants, and micro-payments. Hardware that enables simple PIN-less payments with tag and reader that integrates into more robust backend. Affordable solution for very small merchants to start accepting cashless payments.  – Steven

03:09 pm

FinBuddy – Shyam Maddali, CEO and Founder; Baker Nanduru, Co-Founder.  Empower retail investors with personalized actionable insights and trusted network of friends & experts to make smarter decisions.

I’m seeing a trend here. This is an app/web site to help investors better manage their stock portfolio. It looks sharp and clean, nice UI. The TREND is it seems like 1/3 the companies presenting are either PFM or stock/investment application platforms. IF I’m right (or even half right) that means there is VC interest in this category:  managing money better, easier using mobile apps with a web-based version .

@williamemills   @Finovate   @wmagency

03:01 pm

Qapital – George Friedman, CEO and Founder; Henrik Wrangel, Chief Product Officer. From Crunchbase:  Qapital is a new savings and personal finance app launching in the US and Sweden soon.

Qapital allows you to organize your finances in a single place by connecting to your online accounts. It gives you an instant overview of your finances and empowers you to save on the small stuff so that you can spend on the things that matter most. In addition to its basic finance and budgeting features, Qapital has a unique feature that sets it apart from existing personal finance apps. Namely, it lets you create events for your wallet that actually make saving money engaging and fun.

OK, it’s kind of like a PFM mobile app (I’m assuming with a web interface as well) with “gamification” tied to account aggregation data.

@williamemills   @Finovate   @wmagency

02:53 pm

We are getting ready to starting again……

02:19 pm

PrivatBank: It’s a late addition from Eastern Europe, Ukraine. They are taking apart an ATM on stage. Interesting demo; I a wondering what the solution actually is. GREAT use of humor. They call it the “topless ATM” (I’m not making this up). I THINK it is a mobile app that enables a consumer to make an ATM eject cash (no screen or buttons or anything). Nice idea; I have NEVER seen anything like this and it makes sense. Think about it; why press all the buttons on an ATM when you can use your phone to eject cash from a cash machine. Now showing the solution using Google Glass. This MIGHT be best in show. It’s certainly best use of humor.  – William

@williamemills   @Finovate   @wmagency

New ATM technology developed in the Ukraine, a “topless ATM.” You use your smartphone, instead of a typical keypad to withdraw money. They also have a Google Glass interface for the ATM. Much less expensive, equipment is cheaper to maintain, you don’t use a card. The operating system is Android. The smartphone becomes your personal ATM.  – Steven

02:17 pm

Red Giant – Robert Sears, CEO; Lindsay Douglass, Project Manager.

OK this might be cool but they are not SHOWING anything. Just a big logo on the screen while they are speaking, OK, NOW they are showing a demo but it doesn’t look like a REAL demo; it appears to be a screen grab of an IOS App.

Now we are finally seeing how it’s used on an iPad and finally a real hands-on demo. It’s slick clean and nice but moving forward I hope they get to the demo faster. I went to their web site and there is very little information to find as information “is by invitation only”.  – William

@williamemills   @Finovate   @wmagency

The company allows you to “lock” your credit card, to prevent unauthorized use. The transaction does not go through unless you approve it. You get a digital receipt for puchases done via mobile app. I think this provides good peace of mind and seems very easy to use. Automatic “geo-fencing”, you leave your home area and your card is locked, until you unlock it. You receive a physical Red Giant card, as well as a virtual digital counterpart.  – Steven

02:04 pm

Zumigo – Chirag Bakshi, CEO and Founder; David Pinski, VP Product Management. Location-based mobile authentification. It looks like a pretty good solution and it seems they are pretty tight with mobile carriers. “No need for an app” (I’m assuming they mean for the consumer). They are announcing today a relationship with Equifax (full disclosure, WMA provides public relations services for Equifax).

I think this means that between the FI and Equifax (and their mobile carriers) means consumers (and merchants) can be protected without having to take overt action; it seems to be behind the scene.  – William

@williamemills   @Finovate   @wmagency

They have a new relationship with Equifax, to combine mobile identity with easy to use e-commerce, using secure data from your phone. It is not an app, API calls delivers the data with minimal impact on the merchant. Helps to populate mobile/web forms and reduces the need to input tons of data on a mobile device. This all works behind the scenes, so it is a bit hard to demo!  – Steven

01:57 pm

William Mills’s event — Finovate Spring — scheduled to start at 01:52 PM PDT on Wednesday, April 30, 2014

Folks, you can log in with Facebook or create a new account but I am testing a live stream of event. If it works for you please let me know. Thanks!.

01:57 pm

Avoka – Phil Copeland, CEO; Jeff Kalicki, Senior Account Executive

I’m sorry I had a technical issue and hope to update later.  – William

@williamemills   @Finovate   @wmagency

Avoka wants to help banks integrate touchpoints and deliver a “omnichannel 2.0″ experience. Enable customers to start a loan application on the train to work, and then save & close. At home that night, person can resume the application on their iPad.  – Steven

01:48 pm

Visible Equity – Matthew Court, VP Sales and Marketing; David Gilbert, COO. Here’s their pitch from their web site:  Visible Equity’s loan portfolio analysis is used by hundreds of financial institutions to analyze their data. It’s time to ditch the spreadsheets!

This is important stuff they are doing: creating next generation technology platforms to help FI’s to remain in compliance especially related Fair Lending. “Is there pricing discrimination in a particular class?” It is a nice, clean web-based user interface. It’s not a sexy topic but it’s important.  – William

@williamemills   @Finovate   @wmagency

Fair lending analytics and compliance tools to help banks identify the risk, and prevent, pricing policies that could have a discriminatory impact. Lending policies can have unintended consequences, this tool can give you an early warning system.  – Steven

01:42 pm

Encap Security – Adam Dolby, VP Business Development; David Nayes, Director of Sales. Authentification system for a variety of platorms; mobile, tablet, computer and more. I think I’ve seen the company present at another Finovate.

It looks very good but in the future it would be great if they did more actual transactions; it’s a great demo but the demo doesn’t look like a REAL transaction. It’s almost too perfect, like a pre-built animation/presentation for the speaker to read a script. I may be mistaken. –  William

@williamemills   @Finovate   @wmagency

Turn your smartphone into a device for secure authentication. Enables joint account holders to share a login, but authenticate separately. Users can receive alerts and reject transactions before they are completed. Multi-channel approach to authentication. – Steven

1:34 pm

Wipit – Richard Kang, CEO; John Janes, COO. I’m sure I’ve seen these folks before. They have a underbanked/unbanked/no bank solution for those folks that don’t have or want a FI (as best as I can understand). They are demonstrating a new program in conjunction with Boost Mobile for the wallet app. Nice UI. Clean, simple, looks easy to use.  – William

@williamemills   @Finovate   @wmagency

Partnering with Sprint to power the Boost mobile wallet serving the underbanked. Boost is one of the most popular pre-paid phone brands in the U.S. Users can send money to people in other countries via mobile app, at a very low flat transaction fee. Limited offer: money transfer to 135 countries for no fee. – Steven

Wipit and BoostMobile introduce mobile wallet funded by RDC that can pay bills, transfer funds and more. Bankers, pay attention.  #Finovate   – Heather

01:28 pm

SaveUp – Priya Haji, CEO and Co-Founder; Sammy Shreibaiti, CTO and Co-Founder. This is the “gamification” of personal financial management. They are showing it on an IOS device (not many Droid devices at this event so far) and I like it. The video gaming industry is about billion in the US vs. .2 for the US film industry so I think SaveUp’s approach is sound. Hopefully they will be very successful and get new generations more engaged in PFM and planning for their financial future. This is a huge issue and so far I like their approach.

@williamemills   @Finovate   @wmagency

Social gaming meets personal savings, particularly for Millennials. The mobile app is a tool to help consumers save more effectively. Games, big prizes, and small rewards help to create daily savings habits. They also offer financial education and tools and initial results have indicated strong consumer engagement.  – Steven

01:19 pm

Yseop – Elizabeth Farabee, VP Marketing; Matt Rauscher, Consultant – I saw Yseop present in the past. “Rekindle your customer relationships by enhancing your current CRM System.”

“Re-Imagine Your CRM” . Natural Query Language helps to generate custom scripts for the call rep based on information from the core system. I think it’s pretty good but I’m not yet blown away. I like the concept as most of my FI call center interactions lately have been terrible. It’s a web-based platform so I assume it can be used on a tablet by a CSR or other FI representative.  – William

From their website:  About Yseop Research and development for Yseop’s technology began more than 20 years ago with a team coming from the famous mathematical lab called ENS (Paris, France). Yseop’s disruptive technology has already grown quickly in Europe and more recently in the US, and we currently have clients across a variety of sectors: banking, insurance, healthcare, telecommunications, travel, real estate and e-commerce. Currently, our largest customer is in production with Yseop’s technology for 12,500 sales people and has reported a large increase in productivity and quality of service. 


@williamemills   @Finovate   @wmagency

“Easy-op” is helping to re-imagine your bank’s CRM. Incorporates financial plan scenarios into a customer profile, and then Yesop generates a call script for the financial advisor. After a visit, system helps to generate a meeting report & follow-up.  – Steven

01:08 pm

We are getting ready to start…

12:09 pm

BREAK TIME. I’ll upload some photos from this morning soon. See you at 1 PST!

PS IF you are here and would like to meet today or perhaps in the morning please shoot me a quick email at or call/text my mobile 678-694-7213. Thanks!

12:07 pm

Fellow blogger Steven Ramirez is recapping the show on Beyond the Arc’s blog site as well. Take a quick peek at his blog.

11:53 am

Artivest – James Waldinger, CEO; David Levine, CIO – Private company that just got a ton of VC from some big guns in the VC community. From their web site:  “Artivest provides insight and access to exceptional investing. “ Artivest is a trusted platform that carefully curates investing. We provide people with research and access to investment options that normally wouldn’t be open to them, providing better investment experiences without the noise, confusion and tyranny of choice they would otherwise face. Curated Investing: A single source for research, insights and expert guidance that saves you time and effort, and lets you get information exactly when and where you want it.

I think this is a pretty cool way to invest in private equity, especially for organizations that are NOT like KKR. I like it, they seem really smart, their web site is nice, good copy but I think they could do an even better demo since this is a pretty cool system for private equity.  – William

@williamemills   @Finovate   @wmagency

Their team comes out of private equity and investment funds. “Private investment is stuck in the stone age.” Provides help for fund selection for investors in private funds — they use curation to identify investment opportunities. They provide water-marked documents for investors, to help meet compliance requirements.  – Steven

11:47 am

True Link – Kai Stinchcombe, CEO; Claire McDonnell, COO. I LIKE WHAT THEY ARE DOING. “Actively protect those you love most against fraud and other spending mishaps. “ They are protecting senior citizens (among others) to prevent telemarketing fraudsters from bilking seniors.

I have seen this happen first-hand to a relative and it’s heartbreaking. I am so glad these folks are doing this It’s an EASY, web-based front end to protect seniors. Keep up the great work.  – William

@williamemills   @Finovate   @wmagency

Card protection for seniors, to help them avoid scams. TrueLink makes a strong case for the threat to seniors from telemarketers who want to prey on them. With one click, you can set limits on how a credit card can be used. (For example, to block charitable contributions.) Transaction will be declined and the spending control will send an alert to a family member. Protection starts with the customer, not the transaction. They also apply machine learning to make the product more valuable, to detect potential scams.  – Steven

11:39 am

Endeavour – Steven Staley, Director of Banking and Strategic Alliances; Tom Johnson, VP Strategic Alliances (Zoot Enterprises) and Alex Johnson, Marketing Specialist. “Mobile-based new account opening.”

Endeavour is doing a demo with Zoot Enterprises as a partner. Full disclosure, Zoot Enterprises was a WMA for many years and a terrific company.

Folks, pay attention to these folks. My friend Dinesh sold his new account opening technology company to HFS and recently Charlie Kroll, founder of Andera sold to Bottomline for almost million. I was sorry to see that Charlie is leaving the company he founded but that’s another story, I know Bottomline is a great company too.

Back to Endeavour, this is NEXT GENERATION new account opening system that mobile-focused. I know these folks will do GREAT.  – William

@williamemills   @Finovate   @wmagency

They partner with Jumio. Back-end processing for credit card issuance. Mobile AO is their new solution. The customer experience of card issuance can be adapted by the admin super-user. There is a different look and feel for smartphone and tablet. Banks can roll-out new card products with easy to use enablement technology. This is a complete solution for mobile, that allows banks to also sell through this channel. – Steven

11:32 am

LendUp – Sasha Orloff, CEO and Co-Founder; Jacob Rosenberg, CTO and Co-Founder. I think I saw them last year in San Francisco. Announcing a consumer lending API and “industry first”. If I remember these are smart folks and pretty cool product. I’m not saying it’s a bad thing but they seem like real “Silicon Valley Guys” and while their technology looks really good I’d like to see them more banker-centric if they need (or want) to work with banks. If they are going straight to consumer with payday lending technology they don’t need to change a think.

They guys are smart and won a “Best of Show” last year. I need to learn more about their “consumer API”  – William

@williamemills   @Finovate   @wmagency

Best in Show winner from Finovate last year. They are announcing their consumer lending API for small-dollar loans. Target customer is sub-prime with low FICO score. They provide gameified approach to consumer lending, while meeting the needs of the payday loan market. With the API, they offer banks a turnkey solution for banks to operate in this space. They want to mitigate the reputation risk of payday loans, with a more consumer-friendly product.  – Steven

11:27 am

Personal Capital – Bill Harris, CEO; Jim Del Favero, Chief Product Officer

It looks like a web-based planner for financial planners and their clients but I just heard the word app so perhaps they have an end-user app and a financial advisor web platform. We’ll find out. “Managing 0 million in assets and using our system advisors can handle 10 to 15 more clients per month.” I like the demo and the system.  – William

@williamemills   @Finovate   @wmagency

New type of financial advisor, a digital one. They have a system to deliver a customized financial plan, working with an analog advisor (aka a person). There is an investment checkup that reviews current asset allocation, and comparison to more balanced alternative. Shows performance comparisons, historical, and future, for her current vs. recommended. This platform is also used be the advisor to prepare a plan via Advisor Dashboard. Aggregates account information for the client. Advisor can do a online meeting with client, with live video on the desktop or via mobile. Experience that is both digital and personal. They have 0 million in assets.  – Steven

11:21 am

Rippleshot – Canh Tran, CEO and Co-Founder; Lucas Ward, COO and Co-Founder

Speaking about the Target data breach. “½ of all bank credit card fraud is because of data breaches.” Detects fraud faster. Launched four months ago. Detected tons of data breaches related to their clients. “We can cut a bank’s fraud losses 25%”

From their web site:  Rippleshot’s  big data technology monitors merchants to detect data breaches early, reduce losses from credit card fraud and protect brand reputation.

I like the presentation but again, WHY is Rippleshot better than other providers? What is their “secret sauce” that makes fraud detection better and faster?  – William

@williamemills   @Finovate   @wmagency

Target and data breaches mean we need new ways to fight fraud. Enter RippleShot. Profile the merchant, not the consumer. Detect fraud faster. They have a map-based view of potential fraud threats from interactive dashboard. View geography, and then dive into the statistics. Helps to mitigate fraud losses for banks, payment processors, and other players in the industry.  – Steven

11:13 am

Venovate – Michael Raneri, CEO; Thomas Foley, President; Michiel de Boer, Head of Product, UX and Marketing “Venovate supports the entire private market investment process, all on one platform. That’s what makes Venovate the marketplace for smarter alternatives.”

This is a sharp demo but it’s tricky – it looks like they are trying to reach fundraisers, investors and institutions. I liked how they showed a photo of early Microsoft executives and used the example that until years later other people would not have had the opportunity to invest in a start-up like Microsoft.

From their web site: Venovate Marketplace brings together accredited investors and qualified institutions with private-placement business opportunities to make raising capital easier. Venovate facilitates the discovery, evaluation, and purchase of private company stock and other alternative assets.

Nice photo of their team (vis a vis the Microsoft early photo). Good use of humor and very good presentation.  – William 

@williamemills   @Finovate   @wmagency

A marketplace for alternative investments – matchmaking for accredited investors and fundraisers. They provide a standardized way to compare investments. They are FINA-registered and conduct their own due-diligence (on both the investor and the investment). They emphasize the ability to do this online, making it more efficient to raise funds. Reduces time to close from 10 months, down to 10 weeks, according to Venovate. You can invest in Venovate, using their own platform. –  Steven

11:05 am

Fiserv – Andrew Barnett, Senior Mobile Solutions Consultant; Gregory Jones, User Experience Analyst. Fiserv is a giant in the FI industry. I remember when the company formed and they are one of the “big five” of core banking vendors as well as a major payments player. Andrew and Greg are doing a demo using Google Glass as a “mobile payment system.” It’s funny; he’s STARING down the QR code from the Glass for a purchase. It’s a lot of fun; good job on the demo guys.  – Fiserv

@williamemills   @Finovate   @wmagency

Andrew Barnett, Senior Mobile Solutions Consultant; Gregory Jones, User Experience Analyst They are offering new wearable technology, using Google Glass and Samsung smartwatch. This is the first wearable presentation I’ve seen at Finovate. Instant account balance on Glass, interesting. Geeky cool. Stares at the QR code with Glass, and you tap to confirm. Payment is verified, and confirmation sent to smartwatch. Notification from Mobiliti describes the transaction, and new account balance. They have an alerting engine that can be sent to the watch. You can add a visual “tag” to take a picture, and associate it with the transaction. This could be another channel, based on an established platform from Fiserv. This is an experiment, but it is very compelling– it comes out of their innovation lab. The future of wearables is here! Huge wow factor.  – Steven

Fiserv talking about baking use cases for wearable technology. POS, QR code purchase is cool. I’d like a price comparison.  #Finovate   – Heather

10:59 am

Spreedly – Justin Benson, CEO and Brendon Pebble, Business Development

“We are looking to emulate Stripe and Braintree; we’ve seen a million transactions in first year and have raised .5 million in VC.” “We are an API – Payments as a Platform with 61 integrations with 60+ payment gateways.” “PCI compliant”. It looks like they have the ability to put the merchant more in control with information; costs; marketing, and more. I like it.  – William

@williamemills   @Finovate   @wmagency

Justin Benson, CEO and Brendon Pebble, Business DevelopmentTheir pitch is “payments as a platform.” Today, they want to extend beyond payment gateways. They offer an API. Helps merchant avoid creating a secure vault for credit card info, makes it easier for merchants to meet requirements of PCI.  – Steven

10:32 am


@williamemills   @Finovate   @wmagency

10:21 am

ID Me – Blake Hall (CEO) and Mathew Thompson (COO) – Identity verification, showing their demo of how they work with I believe it works; I’m just not sure HOW or WHY their system is better than others. Military/security background. I’ll need to study their model more.

From their web site: offers businesses a secure, trusted and real-time method for verifying the group associations of their customers online.’s Single Sign On (SSO) solution enables users to safely and securely manage what data is being shared between and our partner sites. Using’s SSO solution, businesses can tailor the user experience on their platform more effectively to offer discounts and other great benefits.

Build something amazing for the military, first responders, or students.  – William

@williamemills   @Finovate   @wmagency

Consumer-controlled identity bank. Helps to confirm that a customer is eligible for a particular benefit, for example as a veteran, firefighter, etc. Helps to develop a credential that can be used across a network of merchants. Allowed UnderArmour to offer a special veterans benefit, for example. They are partnering with payment processors, to create a linked identity to manage eligibility for card-based reward offers. Verification at the point of redemption for special offers. Also applicable for mobile wallet providers.  – Steven

10:10 am

Tactile Finance – Nicole Hamilton (Founder) – makes mortgage decisions faster and easier.
It’s a very cool mortgage front end for the 21st Century. They have been B2B. They are launching a new product today: tacfi (for consumers I think) “Home financing that you can control”. OK, it looks GREAT and as a consumer I would definitely try it but it kind of looks like they are making an end-run around the FI (sort of like a better LendingTree).

Here’s what they say on their web site.

The ability to show consumers exactly what their mortgage options are, no matter how complex, also allows banks to beat any competition. Consumers who understand options and trust their mortgage loan officers make decisions quicker, leading to faster time-to-close. Providing a framework that removes user error and logs data provides mortgage operations with efficiencies and information previously out of reach.
Our innovative technology speeds sales and reduces risk to banks, loan officers, and consumers. “  – William

@williamemills   @Finovate   @wmagency

Tactile Finance has a nice educational value for  #mortgage . Banks can white label to give customers more knowledge and control.  #Finovate   – Heather 

New tools for homebuyers, you get a quick snapshot of your financial profile. This is tied to eligibility and qualification, helping to educate the consumer. They calculate the Tacfi Score, to help consumers compare the total cost of mortgage loan options. The platform includes mortgage lenders/brokers who can help to provide tailored support. They provide a white-label option for banks.  – Steven

10:04 am

CoinBase – Roger Gu and Nahid Samsam – Bitcoin platform. I need to study this a bit more; some folks are REALLY big fans of Bitcoin. So far, I see it as an international solution but am not sure of it’s long-term success in the U.S. “Easy way for merchants to use BitCoin. We charge a 1% exchange rate fee BUT free for the first ,000,000 in BitCoin transactions.” Interesting. “We have 1.2 million consumer wallets”  – William

@williamemills   @Finovate   @wmagency

A bitcoin wallet provider, the first one of the show. No charge-backs, that is an attractive benefit. One of their major partners is, as well as the Sacramento Kings basketball team. Bitcoin transactions are helping to attract new customers to merchants. Coinbase has a merchant dashboard to track their bitcoins. You can set the option of what to do with your bitcoin, including near-immediate conversion into U.S.. dollars. They charge 1% fee for transactions, no monthly or setup fees. They waive first million in bitcoin transactions. They are obviously investing in growing this market. They are reaching out to payment gateway providers.  – Steven

10:03 am

Photo from OnBudget’s presentation.

09:56 am

OnBudget – Jim Collas (CEO) and Mike Corrales) VP Marketing. “Only 1 of 5 adults use PFM”. This LOOKS like a pre-paid card approach to PFM that’s easy for consumers to use. We have an effortless budgeting process.

Showing IOS app. It looks clean and nice. I think Mike is a little nervous (don’t worry Mike, your demo looks very good). You get a notification and the consumer gets to the alert in an overview page that shows consumers that they might be over budget.  – William

@williamemills   @Finovate   @wmagency

They want you to be able to setup and manage your personal budget. OK, so the first PFM offering of this Finovate show. They believe existing tools are too cumbersome, and not optimized for everyday spend. They offer something “delightfully simple”, with clients in 16 out of top 50 banks. They emphasize the ease of setting up your budget. Mobile app shows you easy to understand overview of how you’re doing. You can setup multiple budgets.  – Steven

09:48 am

Radius – Darian Shirazi (CEO) From their web site: The Modern Way to Market to Small Businesses. Unlock your best SMB customer segments. Deploy targeted marketing campaigns and measure your success.

Folks, keep on eye on this company. They have raised from Fromation8 (among others). They are a great B2B play to help find and buy small businesses.  – William

@williamemills   @Finovate   @wmagency

A marketing solution for attracting small business and merchants. This is based on a database of 42 million businesses, with their technology that enables you to sync with your CRM. Wait! What if bank doesn’t yet have CRM? I know, shocking. The app allows you to create on-the-fly segments of merchants to target.  – Steven

09:41 am

Pellucid Analytics – Adrian Crockett and Jamie are presenting. They have technology which helps people put together “deal books”. Now, this is something new; I’ve never seen anything quite like this. They are based in NYC. From their web site: Pellucid Analytics is a finance-oriented technology company focused on improving how investment bankers work.  – William

@williamemills   @Finovate   @wmagency

A new platform for replacing the banker’s pitchbook. They claim that a deal pitchbook costs ,000 to produce, for each book. This is an ipad and browser-based application. The application allows you to drag and drop charts and other elements, to create compelling banking presentations. While this can certainly simplify the process, I’m not sure they have supported the use case persuasively. This is apparently targeted to the investment bankers and commercial bankers in the audience. This product would resonate much more strongly with the New York audience of Finovate Fall.  – Steven

09:33 am

LendingRobot – Gilad Golan and Emmanuel Marot are showing their web-based LENDING platform as opposed to a TRADING platform. It looks slick; I’m try to understand what makes Lending Robot different than other alternatives. Interesting FAQ on their web site: “Is LendingRobot affiliated with Lending Club or Prosper?” NO. I guess they get asked this a lot. Is this platform a way for consumers to participate in peer lending? The system is open today. I needs to take more time to study.  – William

@williamemills   @Finovate   @wmagency

09:26 am

Jumio – Michael Orlando (CSO) and Anthony (SVP) – I’ve seen these this company present before.

From their web site: Jumio – Scan and Validate Credit Cards and IDs Jumio is a next-generation payments and ID software-as-a-service company that utilizes proprietary computer vision technology to reduce mobile payment friction and ID fraud.
See your way to more revenue and less fraud with real-time credit card & ID scanning and validation. Integrate Jumio into your mobile app or site.

Showing IOS APP. I’m having a problem understanding what this new app does DIFFERENT from what they are currently doing. “If you have forms for a loan we can make it seamless and easier in a mobile environment”. Well, this could be big; we need a lot of new mobile-based approaches to lending/credit.  -William

@williamemills   @Finovate   @wmagency

09:18 am

Market Prophit is up first. Igor Gonta (CEO) – They are not listed first in schedule so I’m trying to get the information on today’s speaker. The speaker is show the page for @jimcramer and how their system integrate with Jim’s Twitter feed. What I believe they do is integrate Twitter feeds into their platform to help consumers/traders find/follow and act upon information the BEST information. Social media sentiment as related to stock performance.

This is the first Finovate Spring that has been held in San Jose vs. San Francisco and I believe we are going to be seeing a lot of newer, even cooler stuff like this during the day.

From their web site “Extracting the market signal from social media noise” – William

@williamemills   @Finovate   @wmagency

I think it is interesting to see how social media can be leveraged as a source of intelligence for investors. Clearly, crowdsourcing can have benefits and provide the wisdom of the crowd. I do have some concerns about manipulating social media, and hence the value of publicly traded stocks.  – Steven

09:05 am

This looks to be an awesome day; the hall looks great.  – William

09:00 am

Innovations in banking and tech: Finovate Spring 2014, Day 2

Beyond the Arc is back for Day 2 of the Finovate Spring conference, featuring the latest innovations in financial services and technology. If you missed our commentary on approximately 30 of the most interesting companies in fintech, you can catch up on Day 1 of Finovate.  Today I’m joined by William Mills of the William Mills Agency as my co-blogger. Huge kudo’s to Corrie Evanoff who did a wonderful job yesterday at her first Finovate. She kept up with all of the action and shared some excellent insights on Day 1. Look for her commentary marked with her initials, ^CE.

There were several themes in the presentations yesterday. One of the most interesting is that fintech entrepreneurs are rolling out new products, and partnering strategies, for financial institutions. This is in line with what we’ve seen in the industry with the recent acquisition of Simple by BBVA and Banno by Jack Henry.

Also noticeable, in its absence, was the lack of any Personal Financial Management (PFM) product announcements. Back in September, and last year’s Finovate Spring, it seemed like every third company had a PFM product. Perhaps new entrants have been scared off by Money Desktop?  They have such a strong product, great user interface, and a growing list of bank clients. MD is not at Finovate this time around, but that just means the next time out will probably hold some great new developments.

As usual, Yodlee has had a strong presence at Finovate. While they are not presenting, they have hosted several events to promote their Yodlee Developer initiatives. You can follow them on Twitter. Yodlee is partnering actively with their network of established FIs, as well as a fast growing cadre of fintech innovators.

You can visit the Beyond the Arc blog at: – Steven

08:54 am

Well folks, Day Two of Finovate is getting to start. Stand-by… – William

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