ATLANTA, Feb. 19, 2019 – William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, released its 16th annual financial services industry report, Bankers As Buyers 2019, which can be downloaded free on the company’s website.
The report focuses on the user experience for employee-facing technology; talent development and the rise of outsourcing; early-stage fintech and the maturing of fintech accelerators and incubators; and strengthening relationships with small and medium-sized commercial customers.
Download Bankers as Buyers 2019.
The report is a compilation of research of the technologies and services U.S. bankers will likely purchase or plan for this year. Commentary from trusted industry analysts, consultants, bankers and financial technology professionals also provides valuable insight for financial institutions, vendors, accelerators, consultants or investors on what forces will impact the industry in 2019.
“Bankers as Buyers enables people within the financial industry to gain insight into the emerging trends that will increasingly matter the most to bankers,” said Scott Mills, president of William Mills Agency.
About William Mills Agency
Founded in 1977, William Mills Agency is an Atlanta-based, preeminent public relations and marketing agency specializing in financial services and technology. William Mills Agency has established its reputation in the industry through the successful execution of media relations, marketing services and crisis communications campaigns. The company serves clients ranging in size from entrepreneurial start-ups to large, publicly-traded companies that market to the U.S. financial industry. For more information, please visit www.williammills.com.