William Mills Agency, the largest independent public relations and content marketing firm specializing in the financial industry, announced today that it will provide PR services to BankLabs. BankLabs is a national provider of innovative mobile technology products helping community banks improve efficiency, increase time for relationships with customers and create marketplace options that expand business opportunities.
With offices in both Dallas and Little Rock, Ark., BankLabs has bank customers in 28 states and two countries, as well as development consortiums to facilitate development with bank partners. BankLabs’ CEO and Co-Founder Mike Montgomery uses 40 years of banking experience to cultivate innovative banking technology products.
BankLabs’ latest product, Construct®, is a web-based product that automates the construction loan management process for community banks. It’s paperless, accessible from any mobile device or computer, drives productivity and modernizes the experience for all parties involved.
The company also offers OREO (Other Real Estate Owned) Automation®, enabling community banks to quickly sell OREO properties by automating and tracking property details, inspection history, appraisals and payments. These transactions are secure, fully automated and provide examiners with an easily reviewable, paperless audit trail.
“WMA’s public relations strategy will support BankLabs in solidifying our position as a leader in providing community bankers with the tools they need to compete in today’s market,” said Matt Johnner, president and co-founder of BankLabs. “With our deep understanding of community banking and the agency’s overall industry knowledge and relationships, we’re enthusiastic about working with them to promote our mission.”
“William Mills Agency has built our reputation by helping our clients improve brand awareness and establish themselves as industry thought leaders through strategic, balanced public relations programs,” said William Mills III, CEO of William Mills Agency. “It’s a privilege to be selected as BankLabs’ agency of record (AOR), and we look forward to helping them communicate to community banks that can benefit from their services.”
BankLabs was created by community bankers, for community bankers. The company designs innovative mobile technology products that help community banks improve efficiency, increase time for relationships and create fintech marketplace options that expand business opportunities outside their traditional local market. BankLabs couples the fundamental banking experience with modern, mobile-first, banker-first approaches to product design. The company is committed to the pursuit of creating web-based mobile apps to deliver competitive advantages to community banks. For more information, please visit www.banklabs.com.
About William Mills Agency
Founded in 1977, the Atlanta-based company has established its reputation in the industry through successful execution of media relations, marketing services and crisis communication campaigns for hundreds of companies ranging in size from entrepreneurial start-ups to large, publicly traded corporations throughout North America, Europe, Africa and India. For more information, please visit www.williammills.com.