All Posts By

Haleigh Tomasek

PR Insights: Creating Super Fans – Attracting, Engaging & Retaining Members

By | Blog, Credit Union, PR Insights, Public Relations | No Comments

3 keys to turning members into “super fans” As featured in this month’s CUES PR Insights.  Apple, Starbucks and Nike – what do these companies all have in common? For starters, they are at the top of their game for creating brand awareness. More importantly, these companies have an incredible following of “super fans.” These super…

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Strategic Resource Management Selects Single Source for PR and Content Marketing, William Mills Agency

By | News Release | No Comments

William Mills Agency (WMA), the largest independent public relations and marketing firm specializing in the financial industry, has partnered with Strategic Resource Management (SRM), an independent contract advisory firm for financial institutions, to support its public relations and content marketing initiatives. “Having been in business for 25 years, we understand…

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Atlanta-based Porter Keadle Moore (PKM) Taps William Mills Agency To Lead Public Relations for Financial Services, Craft Brewery Markets

By | News Release | No Comments

William Mills Agency, the largest independent public relations and content marketing firm specializing in the financial industry, announced it is providing strategic public relations services to Porter Keadle Moore (PKM), a provider of accounting services and advisory services with a specific focus on financial institutions, fintech providers, insurance companies and…

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PR Insights: Optimizing Your Credit Union’s PR Program Performance through Data and Analytics

By | Blog, Credit Union, PR Insights, Public Relations | No Comments

As featured in this month’s CUES PR Insights. One of the most significant developments in the realm of digital communication has been the ability in recent years to track, trend and analyze data to gain insights into the effectiveness of communications programs. Specific to credit unions and their public relations executives, member…

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#InBound17 – Celebrating the Helpful Side of Business at HubSpot’s Yearly Inbound Conference

By | Content Marketing, Industry Events | No Comments

This year’s HubSpot Inbound conference was held at the Boston Convention and Exhibition Center September 25-28. With more than 21,000 attendees representing 104 countries from almost every industry imaginable, it was truly an event to remember. The conference featured four fun-packed days of keynotes, innovative talks, educational breakout sessions, hands-on…

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BAI Beacon 2017 Buzzes with Innovation in Atlanta

By | Banking, Blog, Industry Events | No Comments

Approximately 1,300 attendees (including bankers, credit union executives, industry analysts and media representatives American Banker, Banking Exchange and BIG Media) joined 30 sponsor companies to immerse themselves in all things retail banking at BAI Beacon 2017, held at the Georgia World Congress Center October 4-5. Attendees could customize their day…

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