June 3, 2010

     Many organizations put crisis communications planning on the “nice to have” list. The truth is crises occur without warning and can often have long-lasting effects that impact your credit union’s reputation.  Crisis communication planning is an integral part of an overall public relations program. This month’s column will walk through the 10 steps of crisis communications planning.
http://www.cumanagement.org/archive/view-friendly/article_id/3404